Connecting Real Buisnesses
Peepl, a Liverpool based startup, were applying for £750,000 of funding from the Combined Authority. Their mission is to retain value in local economies through their innovative, blockchain crypto business. As cryptocurrency is something that many people find difficult to understand, Peepl wanted us to make a film that told the story of what they were doing in simple terms.
Our creative response was to make a film that showed how Peepl’s tech would impact real people in real businesses. We interviewed Liverpool business owners explaining how Peepl would help them, demonstrating there was an existing market gap which Peepl would fill. The film showed that if the Combined Authority approved the funding, they wouldn’t just be funding Peepl but doing good for local businesses too.
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